Category Archives: Desi

Celebrations of New Year

Being a multicultural diversified country, India celebrates occasion of New Year many a times in a year. So this day i.e. first day of Hindu calendar month Chaitra, which is falling on 21st March 2015 is one of them. This day is celebrated in most part of India in different ways with great fanfare and sumptuous feast,  and here are my best wishes:

Happy Vikram Samvat 2072
As this day marks the beginning of Hindu new year which is based on Luni-Solar calendar. Hindu calendars followed in North India – especially in Uttar Pradesh, Himachal Pradesh, Haryana, Madhya Pradesh, Rajasthan, Uttarakhand, Bihar, Jharkand, Jammu and Kashmir, Punjab, Delhi and Chhattisgarh.

Chaitra Navratri or Vasanta Navratri or Rama Navratri
This day also marks the beginning of Chaitra Navratri which is nine days festival begins on first day of Hindu calendar month Chaitra. Rama Navami, the birthday of Lord Rama usually falls on the ninth day during Navratri festivity. Hence it is also known as Rama Navratri.

Happy Chet-i-Chand
Cheti Chand is a festival celebrated as New Year’s Day by Sindhi community of India and Pakistan to honour of the birth of Ishtadeva Uderolal, popularly known as Jhulelal, the patron saint of the Sindhis. This will fall on second day of Hindu calendar month Chaitra.

Gudhi Padvyachya Hardik Shubhechcha (Happy Gudi Padwa )
This is how Maharashtrian celebrates it. You can see many a Gudis sticking out of window or terrace or right side of main entrance in traditional Maharashtrian households. Bright green, saffron or yellow cloth adorned with brocade (zari) tied to the tip of a long bamboo over which gaathi (sugar crystals), Neem leaves, a twig of mango leaves and a garland of red flowers is tied. A silver or copper pot is placed in the inverted position over it.

Navve varsache shubhashay, Samsar padvyache shubhashay (Happy Samvatsar Padvo)
This is how Hindu Konkanis celebrate in western Indian coastal region like Goa, Maharashtra, Karnataka and Kerala.

Ugadi Subhakankshalu (Happy Ugadi)
Andhra Pradesh and Telangana celebrates it with the name of Ugadi.

Yugadi Habbada Shubhashayagalu (Happy Yugadi)
Karnataka celebrates it with the name of Yugadi. The name is derived from the Sanskrit words yuga (age) and ādi (beginning): “the beginning of a new age”.

Nava baras ri badhaiyan (Happy Thapna)
Thapna is a New Year as per Rajasthani calendar (Marwari Miti). Starting with 1st day of Chaitra Shudh.

Sajibu nongma panba or Meetei Cheiraoba
It is the festival of the people who follows the sanamahism religion of the Indian state of Manipur. The day, begins with ritual offerings of fruits, vegetables, rice and other uncooked food items to the Meitei deity Lainingthou Sanamahi during the early morning of the festival.

Navreh
Navreh is the celebration of new year in Kashmir. The Kashmiri pandits, visit the sacred spring of Vichar Nag to take the holy dip on this auspicious day. They also make new a new almanac and a scroll called ‘Kreel pach’ on this day.

Navroz Mubarak
Navroz is the name of the Iranian New Year which is celebrated by Parsi community in India.

Nyepi and Ngembak Geni
Nyepi is a Balinese “Day of Silence” that is commemorated according to the Balinese calendar. It is a Hindu celebration mainly celebrated in Bali, Indonesia. The day following Nyepi i.e. Ngembak Geni is also celebrated as New Year’s Day. On this day, the youth of Bali practice the ceremony of Omed-omedan or ‘The Kissing Ritual’ to celebrate the new year.

Next set of Indian new year celebrations will mostly fall on 14th April 2015 i.e. first day of Hindu calendar month Vaishakh.

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Flipkart: The Book Store at Your Door

Flipkart is Bangalore based online retail book store where you can search books by title, author in an intuitive user interface and get it shipped to your home in a discounted price.

This is one of the biggest online bookshop in India for best prices and shopping for all kinds of rare books, discounted/cheap books, textbooks, novels and general interest books which provides free shipping on all books if total order amount is more than Rs. 100 otherwise Rs. 30 are charged as shipping charges.

Payment can be done using Debit Cards, Internet banking, Damand Draft or Cheque.

Online book store is quite competitive space with other players like Amazon, Pustak, IndiaPlaza, Landmark, FirstandSecond, Strands and InfiBeam are also in same band. But Flipkart is doing quite good here.

Go checkout some books and flip some pages at Flipkart.


Komli for Advertisers-Publishers Communication

Komli is a latest advertisers-publishers communication/contact point in the online advertising space. They recently received Venture Capital Fund from Draper Fisher Jurvetson and Helion Ventures, two leading venture capital firms from US and India.

Komli is also has blog and event section which is not active yet. I hope they will put some words very soon.

There career section shows that they are looking for new talents for various posts in different location where they have offices like US and India.

I hope they will try to make a niche position for itself in highly competitive world of web advertising.


Desi Angle to YouTube

I hope you already aware with the huge hit video sharing website called YouTube and its 1.65 billion dollar acquisition by Google recently.

Now here is the list of some Desi online video sharing center:

ApnaTube is “Desi Broadcasting” video sharing website with a cool interface and large collection of videos. Its also has some social networking characterstics which allowing you to create your profile and to make new friends. Annoying thing about ApnaTube is that you need to get registered even if you want to see only videos.

MeraVideo is another video sharing desi website with large collection of videos and is currently in alpha stage.

Infeedia is a South Asian Community based website. As per Infeedia it allows the community rather than a editor to submit and review the content on the site.

AapkaVideo is a recently launched beta stage video sharing website with cool slogan “Director Ban Jao“(Become a Director) with the aim of helping and creating buddying directors. Also videos can be browsed category-wise like General, Comedy, Sports and so on.
Check out a nice video of telecom ad with Gandhiji here.

VideoDubba is the another latest clone for video website dedicated to sharing and broadcasting of Desi Videos.

SaddeGeet is Punjabi media sharing website which also includes a forum and chat service.

CricTube has collection of thousands of cricket videos from classic videos and to latest highlights from around the world. Check out a funny cricket moment here.

MeroVideo a purely entertainment platform for online Nepalese community around the world.

Common behavior of many(not all) of this websites are that they are web2.0 websites from Indian or South Asian origin and its contents are also targeted to Indian and/or South Asian audience. They also have services like tagging, tag search, social networking etc. They are preferable  for client with  broadband connection for smooth streaming of media. As broadband usage are rapidly growing in this area so this websites have scope of survival here.

It seems that mobile integration of this website can also enhance their scope of growth and to acquire wide user base even though they have internal and global competition.